A mastermind is a chance to bring people together with different skills and mastery with a common goal, facilitated by people that have the right resources to support and amplify everyone’s results.
How can you make the most of a mastermind? And how can you make your own? The answers to that and more are in this new episode of The Conscious Marketer podcast — Masterminds with Richard Taubinger and Kylie Slavik.
Key points covered in this episode:
[00:02:54] Descend to ascend. The ascension model is a myth. You don’t have to wait for initial success to upsell. Give as much value as you can upfront so you can channel the greatest service you can share to the world.
[00:07:23] Monetize the “No”. Not everyone will shell out $100 for your product, so be prepared with a lower-level offer. Maximize the resources you’ve put in for the higher-level offer. Focus on leading people to their transformations.
[00:09:45] The name matters. In creating your mastermind, find something unique that resonates with your vision to attract the right people.
[00:12:45] Define your avatar. You may spend months identifying it, but your work will surely pay off. Write attractive copy for your target audience, and they will be drawn to what you do.
[00:15:19] Trust in the universe. There are people out there who are waiting for you to bring the higher-level offer. You don’t have to exhaust yourself convincing people to get your service. You can even search and sift through the people who you believe would need it.
[00:17:19] Think about your content and delivery. People pay money for transformation, not information. Provide actionable methods, just enough to take them where they need to be.
[00:20:02] Get the most out of it. Take action. Utilize the connections you’ve made in the mastermind. The hundreds you’ve paid for it may return to you tenfold because of the experts you meet.
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Episode 111: What’s Working Now in Marketing with Richard Taubinger & Kylie Slavik
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Thank you for listening!
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In appreciation,
Richard Taubinger & Kylie Slavik